Intelligent Group
Sales & Demo

Live Demo Script

5-minute click-by-click walkthrough across the 7 highest-impact module pages.

~974 words

Live Demo Script — WebCTRL LEED Analytics

Run time: ~5 min. Audience: building owners + facility leadership. Setup: dev server running on http://localhost:3000. Madison Avenue Tower demo data loaded.

The story arc

We open on Madison Avenue Tower — 45,000 sf of Class-B office — and show the one number nobody on your team can quote today: how far over the LL97 cap you are, in dollars, this year and in 2030. Then we walk through how the same WebCTRL trends in your basement become a G36 conformance score (the moat), a ConEd revenue stream, a refrigerant compliance ledger, and a per-tenant carbon packet for ESG-driven prospects. The "aha" lands twice: when the 2030 thermometer turns red, and when they realize this runs on data they already pay to collect.

Click 1: Home (/)

What to show: The landing dash — KPI tiles (critical alarms, equipment monitored, MTTR), alarm timeline chart, EUI tile, and the six-module nav grid below. What to say: "Everything you see is already in your WebCTRL — we just made it answer questions instead of just logging." Money quote: Equipment monitored count + alarm volume — proves the data depth before we touch a single dollar figure.

Click 2: LL97 Carbon Governor (/ll97)

What to show: Two thermometers side-by-side — 2024–2029 cap vs 2030–2034 cap — with the building's current annual tCO₂e plotted against each. Penalty number in red. 11-year projection chart. What-if scenario sliders. What to say: "NYC fines you $268 for every metric ton over the cap, every year, forever. Your 2024 cap is 0.00846 tCO₂e per square foot. In 2030 it drops to 0.00453 — a 46% cut, same building." Money quote: Grid factor 0.000288 t/kWh × annual kWh = your tonnes. Overage × $268 = your check to the city. A 1M-sf tower 10% over the 2030 cap pays ~$600K/yr — forever; the cap never moves back up.

Click 3: G36 Conformance (/conformance)

What to show: 10 equipment cards each scored 0–100% against ASHRAE Guideline 36 sequences. Findings table below: simultaneous heat/cool, stuck dampers, trim-and-respond not active, DAT not tracking. What to say: "This is the moat. No commercial analytics tool grades your AHUs against G36 today — we do it from your existing trends, no retrofit. Every percentage point we recover here drops the LL97 number on the previous screen." Money quote: DOE/LBNL meta-analyses peg automated FDD + setpoint optimization at 8–15% energy reduction — that's the difference between paying the LL97 penalty and not.

Click 4: Demand Response (/dr)

What to show: ConEd CSRP and DLRP enrollment cards, six historic shed events on a timeline, pre-cool / coast / restore playbook, dollars-earned ticker. What to say: "Your building can get paid by ConEd for being curtailable. CSRP capacity payments run $18/kW-month. Adding DLRP on top is roughly $66K/year of additional revenue for a building this profile." Money quote: CSRP $18/kW-mo capacity rate + DLRP +$66K/yr addable. This is revenue, not savings — it shows up on the P&L line above the operating budget.

Click 5: Refrigerant Twin (/refrigerant)

What to show: Three chiller tiles — R-134a, R-410A, and the R-22 unit. GWP-weighted CO₂e per kg. EPA 608 leak ledger. AIM Act phase-down alerts. What to say: "R-22 was federally phased out for new production in 2020. If a chiller in this stack is still on it, every leak is a refill problem and a compliance problem. We track both, automatically, from your alarm log." Money quote: R-22 phased out 2020; AIM Act drives R-410A out next. A leak isn't just refrigerant cost — it's an LL97 line item because HFC GWP gets counted.

Click 6: Tenant Allocation (/tenants)

What to show: Six tenant rows with sf-weighted carbon shares, stacked share bar at top, ESG-ready packet download per tenant. What to say: "LL97 §28-320.5 lets you allocate carbon to tenants by square footage. That means your leasing team walks into renewal conversations with a per-tenant ESG packet — and your lease pass-through math is defensible the day the city audits." Money quote: This is the leasing hook. ESG-mandated tenants pay a premium for buildings that can hand them auditable scope-2 numbers. We generate the packet; your asset team closes the lease.

Click 7: LEED Scorecard (/leed)

What to show: ENERGY STAR score, LEED EAc1 points (up to 33), MBCx digest section (EAc3 evidence — three points), ESG composite. What to say: "Continuous monitoring is what LEED v4.1 EAc3 wants — and what v5 doubles down on. The MBCx digest below is your monthly evidence packet — auto-generated, no commissioning agent required." Money quote: MBCx auto-report saves $50–100K/yr per building in CxA fees. EAc1 is up to 33 points by itself. LEED v5 (Aug 2025) weights operational carbon — kg/sf, not just kBtu/sf — so the LL97 work on click 2 directly feeds the recertification.

Anticipated objections

  • "We have Nantum / Aquicore." Nantum was acquired by Johnson Controls on 4/27/2026 — folding into OpenBlue, surface gone in 12–18 months. We add G36 conformance and LL97 auto-action they don't.
  • "Read-only — what good is a dashboard?" Intentional today. Write-back lives behind a 4-tier safety model: dry-run → dual approval → change-window → one-click rollback.
  • "How long to deploy?" WebCTRL is already collecting your trends. We point, ingest, and have the LL97 number quotable in days. No retrofit.
  • "Data leaving the building?" Demo is fully local. Hosted is per-tenant isolated; your trends never mingle.

Closing line

You're going to write the LL97 check either way. The question is whether you also collect the ConEd revenue, hand your tenants ESG packets, and skip the CxA invoice — or you don't. Give us your WebCTRL credentials and one building, and we'll have the LL97 thermometer pointed at your real number inside two weeks.